Pure Barre Alaska Logo Design

Project Overview: Legacy Creative LLC crafted a dynamic logo for Pure Barre Alaska, featuring two color variations of a shield that incorporates iconic Alaskan imagery. This logo design highlights the rugged beauty of Alaska with silhouettes of the mountains and the Big Dipper constellation, paired with modern typography for the brand name.

 

Objectives:
  • Cultural Symbolism: Integrate Alaskan symbols to reflect the local spirit and scenic landscape.
  • Versatile Branding: Provide color variations for different uses and contexts.
Strategy:
  • Iconic Design Elements: Employed a shield motif to signify strength and community, enhanced by mountain and star imagery to tie the brand to Alaskan heritage.
  • Modern Typography: Selected contemporary fonts that balance the traditional elements with a modern fitness vibe.
Results:

The logo successfully marries the essence of Pure Barre with Alaska’s unique cultural and physical geography, boosting the brand’s local recognition and appeal.

Pure Barre Alaska Logo Design Project