Our Simple Things Website, Logo, and Product Design Project

Project Overview: Legacy Creative LLC designed the entire brand identity for Our Simple Things, a natural skincare company. This project encompassed everything from the website, logo, and product labels to the formulation of the products themselves. The website features a multi-page layout with earth-toned aesthetics that reflect the brand’s commitment to natural and simple ingredients.

Objectives:
  • Unified Brand Identity: Create a cohesive and recognizable brand that emphasizes simplicity and natural beauty.
  • Comprehensive Content: Develop all website copy, including research articles, to educate and engage customers.
Strategy:
  • Earth-Toned Design: Implemented a calming color palette that aligns with the brand’s natural product offerings.
  • Product Labeling: Designed minimalist, clear labels that complement the brand’s aesthetic and stand out on the shelves.
Results:

The website effectively communicates the brand’s mission and has successfully attracted a dedicated customer base. The clear, consistent branding across all products and digital platforms has reinforced the company’s identity in the natural skincare market.

For more details, visit: Our Simple Things